Hiraal Brand

Hiraal Elite · Digital and environment

Digital and environment

The identity has to survive a 16-pixel favicon and a two-metre wall.

Website

Header and hero at elite.hiraal.com: wordmark left, primary navigation, cream call to action on teal.

APPLICATIONS 21 Digital & environment The identity has to survive a 16-pixel favicon and a two-metre wall. WEB Program Treatments Doctor Contact Advanced knee care without surgery. Book Website header & hero AVATAR & APP ICON 512 / 180 / 64 / 16 px Approved tile fills. Never a photo behind the monogram. SOCIAL Better knees. Without surgery. elite.hiraal.com 1080 × 1350 · 4:5 outperforms square ENVIRONMENT & UNIFORM Reception wall — brushed brass or teal acrylic Door plate 150 mm Coat — monogram, left chest, 22 mm Digital rules Favicon: the 16 px master, never a scaled logo. Email signature: wordmark only, 140 px wide, PNG @2x. Never animate the logo other than a fade. Dark mode: cream on Midnight, never pure white on black. Hiraal Elite · Brand Guidelines Better Knees. Without Surgery.
Page 21 — website header and hero, avatar and app icon tiles, social format, environment and uniform.

teal tile · 512 / 180 / 64 / 16 px

SVG PNG

cream tile · 512 / 180 / 64 / 16 px

SVG PNG

midnight tile · 512 / 180 / 64 / 16 px

SVG PNG

Social media

1080 × 1350 · 4:5 outperforms square. Templates supplied for the page, the programme and the doctor.

Treatment Pillars

Treatment Pillars

PNG
All templates, editable: Illustrator master

Environment and uniform

ApplicationSpecification
Reception wallBrushed brass or teal acrylic
Door plate150 mm
CoatMonogram, left chest, 22 mm

Digital rules

Do

  • Favicon: the 16 px master, never a scaled logo.
  • Email signature: wordmark only, 140 px wide, PNG @2x.
  • Dark mode: cream on Midnight.

Don't

  • Never animate the logo other than a fade.
  • Never pure white on black in dark mode.
  • Never a photo behind the monogram in an avatar.
Before you publish: master artwork, not a screenshot or a redraw; clear space respected on all four sides; above the minimum size for that lockup; “Doctor assessment required” present in advertising.